Twitter

Do you eat, breathe, and sleep SocialTechnologyReview? Have you learned everything there is to know about Facebook and Twitter? Are you satisfied you’ve done everything you can possibly do to better your business on those huge social networking sites? If you’re wondering which networks to target next, then this is the article you need to read before moving forward in a new direction with your online social commerce strategy.

Continue reading »

In 2000, one person sending an online message to millions was spam. By 2010, it became an enjoyable occurrence on Twitter every day. While most of us may not have the online following that celebrities or famous Bronx snakes do, the same rules for getting reposted mostly apply to social groups of all sizes.

Continue reading »

460,000 new accounts are made each day on Twitter, with 140 million total Tweets sent in just as much time. It’s certainly a daunting task to be heard in such a crowded online location, yet many are often more concerned about Tweeting too much. There are many issues to consider when setting a quantity limit or goal, and all of the factors and tricks are worth knowing.

Continue reading »

Using a dashboard in your social media strategy is like bringing a Lamborghini to a street race—possibly overkill but guaranteed to put you ahead of the pack.

Continue reading »

Some things are definitely worth repeating. Especially on Twitter, where those somethings are interesting links, quotes, ideas, or memes. Repeating those somethings is where a retweet comes in.

Continue reading »

So you have decided to throw off the corporate shackles of your 9to5er. Before you leave your cubicle forever, be sure to follow this social media checklist to ensure that you are promptly sacked and can begin receiving a big fat severance.

Continue reading »

Supply and demand! The Internet’s proven to be a social juggernaut in the past few years, with countless places for users to discuss and share ideas. An emerging business dilemma is that there are so many new sites each week that some people are getting tired of creating new accounts for them all. The demand for a single sign-on future is huge, and many competitors are scrambling to offer the desired supply of tools to meet users’ needs.

Continue reading »

Over 80% of companies are not measuring their social media marketing in terms of ROI. That’s four out of five companies that put a concerted effort into social marketing, cross their fingers, and hope it’s working. If that is you—don’t worry there is hope for you yet.

Continue reading »

These days, using social media to promote your brand and business isn't an option. It's a must. And one of the most effective ways to do that is by using Twitter. Used properly, Twitter is a fantastic channel for engaging customers and for building both buzz and a wider customer base. Used badly, Twitter can be the hot stove that burns the hand of your brand.

Continue reading »

When it comes to the topic of social media, few people leverage more experience and knowledge than J.D. Lasica. A veteran journalist and entrepreneur, Lasica turned his attention to the social sector as a strategist, blogger and author before it became a buzzword.  He is a frequent guest speaker and lecturer on social media, marketing and technology and has written several books on the subject.

Continue reading »
Social login powered by Gigya