THE industry source for developers, business owners, online marketers, and internet geeks seeking info on social sign-on, social commerce, authentication, social media and marketing, and more.
Luminate

If a picture is worth a thousand words, images should be recognized as leading conduits for online information sharing and advertising. Yet this has been anything but the case on the web, where algorithms determine advertisements through the use of text and wordy links and fails to capture the attention of most readers. Enter California-based Luminate, an image platform intent on proving the power of pictures and revolutionizing the way we interact with them online.

Continue reading »
Moonfruit

Looking for a one-stop-shop for your web, mobile and Facebook needs? Moonfruit draws from its extensive experience as the UK’s number one DIY site builder to add its latest addition, ShopBuilder, that seamlessly and instantly integrates cross-channel commerce in partnership with PayPal.

Continue reading »
Social Annex

Social Annex is in the business of socializing traditional eCommerce sites by integrating social elements into existing retail websites. Social Annex’s Head of Client Success, Al Lalani, says his suite of social tools goes beyond extending clients’ visibility and actually helps them monetize social media. Social Annex’s analytics measure quantitative- not just qualitative- success and put the platform at the forefront of a new era in eCommerce.

Continue reading »
linkedin

With over 100+ million users, LinkedIn is the network of choice for professionals from all verticals to connect and discover opportunities. But if you’ve been using it as a dumping ground for your CV and not as the powerful network it is, you’ve been missing out. What can LinkedIn do for you? We’re taking a closer look at 15 simple ways to enhance your LinkedIn experience and make better use of your network. Whether you are a contractor, executive or new college grad, you will expand your network and opportunities by integrating these effective tips.

Continue reading »
Social Strand Media

Social media consultant Tracy Sestili knows how overwhelming social strategy can be for organizations large and small. A regular keynote speaker and writer, Sestili ‘s easy to implement and practical advice allows brands to leverage the power of social networks quickly and efficiently. Her social consulting firm Social Strand Media provides a full range of services that include social media goal-setting and strategy, setup, campaign management, analysis and more.

Continue reading »
"Twylah Founder Eric Kim"

Chances are you’ve long given up on testing new Twitter apps and tools even if you count yourself as an early-adopter or brand manager. That’s because there are hordes of new ones cropping up and most serve very specific, if not niche, needs. As today’s interview will suggest, however, you should probably reconsider your resistance for at least one of those apps. Twylah identifies Twitter’s major flaws, cleans them up through effective features and capabilities and allows for users to take effective control over their Tweets and their brand.

Continue reading »

For Spring 2011 the Usography Corporation has released a “Retailer Social Commerce Scorecard” which tallies the social features employed by various retail sites across the web. The study used the 15 social commerce features listed below to rank companies like Amazon, Macy’s, and Ikea by how many of the criteria were implemented on that company’s website.

Continue reading »

Social Technology Review has had the great fortune of being able to interview some of the most interesting and knowledgeable people and companies in the social technology world.  Below is a list of interviews conducted to date.

Continue reading »
Google+

‘Why do I need Google+ when I already have enough social networks to manage?’ writes one confounded blogger. You may sympathize with this sentiment and even feel like a G+ reject, unable to snag an invite to the latest social network. Google+ is currently the platform of choice for the early-adopter types- digerati groups of geeks, bloggers and Silicon Valley’s finest- a far cry from Facebook’s near ubiquitous use with Mom and your seventh grade P.E. teacher.

Continue reading »
Lava Row

Remember the days when businesses paid a tidy sum for an ad and let the marketing guru’s do their magic while they sat back and tended to other matters? While traditional advertising of this sort is still around, most of you reading this article are no doubt cognizant to the fact that many marketing and ad campaigns are now found on social networks… and that poses some unique conundrums for organizations looking to quickly push their brand without participating.

Continue reading »
Social login powered by Gigya